R, Satish Kumar, Balanaga Gurunathan K, and VenkatKistaReddy G. “THE GROWTH AND PROSPECTS OF PRIVATE LABEL BRANDS IN INDIAN RETAIL INDUSTRY”. Journal of Contemporary Research in Management (JCRM) 10, no. 2 (October 6, 2015). Accessed November 18, 2024. https://jcrm.psgim.ac.in/index.php/jcrm/article/view/428.