Venkatesh, D. J. and Prabha, I. (2013) “Integrating Risk and Value for Improved Decision Making in Indian Insurance Sector”, Journal of Contemporary Research in Management (JCRM), 5(3). Available at: https://jcrm.psgim.ac.in/index.php/jcrm/article/view/111 (Accessed: 18 November 2024).