A. D., Dr. Shalini Prieya, and Dr. Narendra Rathnaraj S. 2021. “Eco-Label Cloth Market: A Study on Consumer Willingness to Purchase Organic Cotton Clothing”. Journal of Contemporary Research in Management (JCRM) 16 (3). https://jcrm.psgim.ac.in/index.php/jcrm/article/view/700.