SHALINI SURESH BABU. The Evolution of Marketing Strategy in the Modern Era. Journal of Contemporary Research in Management (JCRM), [S. l.], v. 20, n. 2, p. 35–45, 2025. Disponível em: https://jcrm.psgim.ac.in/index.php/jcrm/article/view/753. Acesso em: 13 oct. 2026.