R. SUJATHA; B. UMA MAHESWARI; D. KAVITHA. Social Media Presence and its Impact on Consumer Buying Behaviour-An Empirical Analysis. Journal of Contemporary Research in Management (JCRM), [S. l.], v. 19, n. 1, p. 41–47, 2024. Disponível em: https://jcrm.psgim.ac.in/index.php/jcrm/article/view/736. Acesso em: 17 apr. 2026.