Intellectual Capital : An empirical study of Non-Profit Organizations

Abstract

In today’s knowledge based economy, there is a growing demand for the intellectual capital. In order to procure and retain the talent, for-profit organizations are shelling out huge amount of money and also showing them the bright career paths. This is standing as tough and challenging task to the not for profit organizations to procure and retain the talent. The present study is done in 12 NPO’s in Twin Cities of Greater Hyderabad and Secunderabad, Andhra Pradesh, where there is a quite good amount of the human capital and also focused on attracting and retaining this talent. The study was conducted by administering the questionnaire on the employees of these NPO’s and the results show that effective human capital, structural capital and relational capital are contributing factors to these not for profit organizations in achieving good recruitment and retention rates.