Providing KPO Services – Business Dynamics and Challenges

Abstract

As technology and manpower work hand in hand and changing business paradigms, the horizon for KPO opportunities seem to extend further and further. The realm of outsourcing expanded business thinking beyond both creative and geographic boundaries. Indian outsourcing scenario has been developing and adapting to international demands at lightening speed. The KPO industry, providing to use of skill and knowledge, has taken long strides into becoming one of the leading business opportunities. While on the demand side, quality, prompt response,costs etc., emerged as decision factors, the suppliers are in a struggle for acquiring customers, attracting and retaining talented workforce, meeting the standards and such other issues on the other. It is in this context, the present paper analyses the supply side dynamics of KPO industry.